Basic skincare

Summer skincare guide

Summer skincare guide

Summer skincare can be confusing but we're here to guide you to glowy skin all season long with these easy-to-follow tips from our experts.

Read more
What is the skin’s microbiome? Everything you need to know

What is the skin’s microbiome? Everything you need to know

The skin’s microbiome is made up of a unique collection of microorganisms that greatly impact how skin looks and feels.

Read more
What causes upper lip darkening and how to get rid of it

What causes upper lip darkening and how to get rid of it

If you’ve noticed the skin above your upper lip looks darker after spending time in the sun, there’s a reason for that. Here’s what you need to know to get rid of this dark skin on the upper lip that looks like a ‘moustache’.

Read more
Do deep skin tones need different skincare?

Do deep skin tones need different skincare?

For the most part, the ingredients and types of products needed to address skin concerns remain the same regardless of skin colour.

Read more
The best skincare to give as a gift

The best skincare to give as a gift

It can be hard to give skincare as a gift. It can be difficult enough to determine what your own skin type is, let alone someone else's.

Read more
What is a Cleansing Oil and Who Should Use It?

What is a Cleansing Oil and Who Should Use It?

It seems like almost every skincare brand now offers a cleansing oil, so you’re probably wondering how they work and which skin types they are suitable for...

Read more
Skincare myths and facts

Skincare myths and facts

We believe that beauty begins with truth but there’s so much misinformation in the beauty space. That’s why we’re here to separate fact from fiction, and empower your skincare decisions. Ready to learn the truth once and for all?

Read more
Dry vs. dehydrated skin: what is it and what skincare do I need?

Dry vs. dehydrated skin: what is it and what skincare do I need?

Many people think that dehydrated skin is the same as dry skin. But did you know that dehydrated skin is a skin concern and dry skin is a skin type? The biggest difference between the two is what...

Read more
Essential skincare routine

Essential skincare routine

Knowing what products work together, how they benefit your skin, and the order in which to use them is incredibly important when selecting the most effective skincare routine for you...

Read more
Beauty secrets from around the world

Beauty secrets from around the world

As we’ve grown into a globally recognized brand sold all over the world, from Seattle to Hong Kong to Iceland and everywhere in between, we couldn’t be prouder of the amazing fans who have joined us along the way...

Read more
What skincare is safe during pregnancy?

What skincare is safe during pregnancy?

Pregnancy is an exciting time for women, but it comes with many health-related challenges, for both the baby and the mum-to-be. Concerns include everything ...

Read more
Winter skincare guide

Winter skincare guide

As the seasons change and the weather gets colder, the skin on our body can become drier. To tackle this, many people end up changing their entire skincare routine.

Read more
The best diet for your skin

The best diet for your skin

It is a fact that eating healthily can visibly transform your skin. Research has proven that food rich in essential nutrients such as vitamins, minerals, omega fatty acids, fish oils, proteins and antioxidants all ...

Read more
What type of face mask is best for my skin type?

What type of face mask is best for my skin type?

With so many new masks on the market it can be hard to know which ones will really help skin, and which type is best for which skin types...

Read more
When to Toss Out Beauty Products

When to Toss Out Beauty Products

We’ve all been there. You really love that discontinued eyeshadow or just can’t bear to toss that two-year old skincare product you’re certain you’ll use again. Someday...

Read more
Why you should use a toner

Why you should use a toner

There is a lot of confusion about toners. In the olden days, people talked about lotions and tonics; the word ‘toner’ wasn’t used, and many so-called lotions and tonics contained the type of alcohol that irritates skin.

Read more
How to repair a damaged skin barrier

How to repair a damaged skin barrier

What is the skin barrier and how do you repair a damaged one? Paula's Choice explains all about the skin barrier and how to take care of it.

Read more
Double Cleansing

Double Cleansing

The basis of every good skincare routine starts with a gentle cleanser. But what about double cleansing? Its usefulness depends on your skin type and the type of makeup you wear. This article will help you decide if...

Read more
Boosters, serums & treatments: what’s the difference?

Boosters, serums & treatments: what’s the difference?

Skin is complicated. It’s the largest organ of the body with unique needs and concerns.This can make it difficult to find a good skin care routine. A good skin care routine requires

Read more
Is blue light harmful for your skin?

Is blue light harmful for your skin?

Modern technology is amazing, but there’s a price to pay for staring at our screens all day. Recent research has shown that the blue light emitted by our phones, tablets and computer can actually...

Read more
Prevent ageing with a day cream with SPF

Prevent ageing with a day cream with SPF

Does sunscreen prevent wrinkles? Applying a moisturiser with SPF is the most important step to prevent ageing. Find out more here

Read more
What cleanser is suitable for my skin type?

What cleanser is suitable for my skin type?

Cleansing is always the first step to any basic skin care routine. A good cleanser will be gentle, fragrance and irritant free and won’t leave your skin feeling sticky or dry after rinsing. It is important that...

Read more
How do you protect your skin against pollution?

How do you protect your skin against pollution?

It’s not just UV light from the sun that wreaks havoc on our complexion; environmental damage is also a cause of dull, rough, blotchy, discoloured, and older-looking skin. Daily exposure to various forms of pollution...

Read more
Can I use my night cream as a day cream?

Can I use my night cream as a day cream?

"If it's not sunny outside, can I use my night cream during the day?"

Read more
Understanding Cosmetics Ingredients Labels

Understanding Cosmetics Ingredients Labels

Whether it’s a drugstore moisturiser or a 200 kr eye cream from an upscale spa, the first thing you need to look at for any cosmetic product you buy isn’t the claims or product description, it’s the...

Read more
Skincare myths and facts

Skincare myths and facts

We believe that beauty begins with truth but there’s so much misinformation in the beauty space. That’s why we’re here to separate fact from fiction, and empower your skincare decisions. Ready to learn the truth once and for all?

Read more